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Offerings

Offerings project preview
Final shipped design

The Challenge

My Approach

Discovery

Ran analysis of 50K usage sessions, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Offerings

Shipping quality design requires collaboration and iteration. Recent work has shown me that . The implications matter for teams and organizations.

The Thing

Whether you're designing your product, this principle matters.